Confidential Assessment

Digital Presence Audit

More & More BD  ·  March 2026

Executive Summary

The Diagnosis

More & More BD has zero owned digital properties. The entire brand presence relies on Tal Mor's personal LinkedIn (9,000+ followers) and two Chainwire press releases. Every competitor — even basic ones — has at least a landing page. The barrier is not resources. It's priority.

Channel Audit

Status by Channel

Channel Status Impact
Website ❌ None No discoverability, no credibility anchor
LinkedIn (Tal Mor) ✅ Active (9K+ followers) Strong personal brand, but company invisible
LinkedIn (Company) ⚠️ Basic page No content strategy, minimal followers
Twitter / X ❌ None Missing from the conversation entirely
Newsletter ❌ None 200+ event attendees with no ongoing touchpoint
SEO Score ❌ 0 / 100 Google returns only LinkedIn + 2 press releases

What Google Sees

Search "More & More BD"

You get a LinkedIn profile and two Chainwire articles. That's it. No website. No content. No owned narrative. Every partnership prospect who Googles you before a meeting sees...

🔍   More & More BD
linkedin.com › in › tal-mor
Tal Mor – Founder – More & More BD | LinkedIn
Founder & Managing Partner at More & More BD. Connecting institutional capital with Web3 innovation...
chainwire.org › press-release
More & More BD Announces Partnership With...
More & More BD, a leading business development firm in the Web3 space, today announced...
⚠   No website found for More & More BD. No owned content. No direct contact. No brand story.

Competitive Landscape

Where You Stand

Company Website SEO Score Social Newsletter
More & More BD ❌ None 0 / 100 LinkedIn only ❌
Typical BD Firm ✅ Basic 22–45 / 100 Multi-channel ⚠️ Some

Even a basic landing page moves you from last to middle of the pack overnight.

SEO Opportunity

Unclaimed Search Territory

Page 1 achievable in 3–6 months with basic SEO. Zero other BD firms have claimed this space.

"web3 events MENA"
500–1,200 searches/month
Low Competition
"blockchain conference Abu Dhabi"
500–1,200 searches/month
Low Competition
"Abraham Accords web3"
200–600 searches/month
Very Low Competition
"UAE Israel blockchain"
200–600 searches/month
Very Low Competition

Domain Strategy

Own Your Name

moreandmorebd.com
Day 1 Critical
moreandmore-bd.com
Defensive Registration
web2toweb3.com
Event Brand Domain

Return on Investment

The Business Case

Current state: 100% relationship-dependent.

With digital infrastructure: 20–30% inbound leads within 6 months. One extra qualified partnership per quarter pays for all digital infrastructure many times over.

Tool Purpose Cost
Webflow or Framer Website Free – $20/mo
Beehiiv Newsletter Free tier
HubSpot CRM Free tier
Luma Event management Free tier
"Digital presence does not replace relationships in this industry — it amplifies them. The question isn't whether you need this. It's how long you want to operate without it."

Next Steps

Five Actions, Starting Now

01
Immediate
Register moreandmorebd.com
Own your name before someone else does. Today.
02
This Week
Launch Landing Page
Already built — see the next page. Can be live in 24 hours.
03
Week 1–2
Set Up Newsletter
Capture 200+ event attendees. Beehiiv, free tier, 30 minutes to configure.
04
Week 2
Twitter / X Presence
Join the conversation that's already happening about your market.
05
Month 1
Content Pipeline
Event recaps → LinkedIn posts → newsletter. Turn every event into three content pieces.