MENA-Rooted. Globally Ambitioned.

About GSTS

The world's first cross-sport leadership platform. Built on real relationships in football, F1, and the Olympics. Powered by AI. Headquartered in the most important region in sport right now.

The Vision

We fill a gap nobody else fills

World Football Summit owns football. Leaders Week owns London. SportAccord covers individual federations. Nobody owns what matters most: a neutral, cross-sport, MENA-rooted platform for the actual decision-makers of global sport.

Cross-Sport by Design

Every other leadership conference is captured by one sport or one geography. GSTS is structurally neutral. Football, F1, Olympics, esports, and combat sports sit at the same table. The relationships that happen across sports don't happen anywhere else.

MENA-Rooted

Saudi Arabia is spending $40 billion on sport. The 2034 World Cup is six years away. The PIF is acquiring sport assets globally. Every major sports organization needs a MENA relationship, and GSTS is where those relationships form.

Global Ambition

Riyadh in 2026. Tokyo in 2027. Singapore in 2027. The GSTS network compounds with every event. Speakers become advisors, attendees become sponsors, and the platform becomes the default meeting point for sports leadership globally.

The Gap Nobody Fills

When a FIFA executive wants to meet F1 ownership, there is no natural stage. When a Korean esports operator wants to connect with a Saudi minister, there is no natural intermediary. GSTS is both the stage and the intermediary.

Founders

The people behind the platform

GSTS is not a first venture. The founders bring a proven track record in international event production, direct relationships at the top of global sport, and the operational discipline to execute at scale.

TM
Tal Mor
Founder & Conference Director

Former Conference Director at CryptoJungle, Israel's largest and most influential crypto and blockchain conference. Over a decade of hands-on experience in designing, producing, and scaling international events across MENA, Europe, and Asia. Directly connected to leadership at FIFA, FC Barcelona, Formula 1, and Olympic movement organizations. Founder of More & More BD, a boutique sports and tech business development firm connecting global brands to MENA markets. Produced the Abu Dhabi Web2 to Web3 summit at Hub71/ADGM in December 2025 with 200+ attendees, speakers from Fireblocks, eToro, and CertiK. GSTS is the platform he built the network to create.

FIFA Network FC Barcelona Formula 1 Olympics MENA BD 10+ Years Events
tal@mnm.live
G
Guy
Operations Partner

Operations lead and execution partner. Responsible for venue logistics, partner coordination, and on-the-ground event delivery. Brings operational depth that ensures GSTS events run at the standard the audience expects. Details on request.

Event Operations Logistics Partner Coordination
Contact via Tal
Advisory Board

Five seats. Forming now.

The GSTS advisory board is being assembled from the most connected individuals in global sports leadership. Five seats across the domains that matter most: media, clubs, capital, MENA access, and event expertise. Applications are open.

01
Media & Broadcast
Senior figure in global sports media rights, broadcast, or content. Sky, DAZN, beIN Sports, or equivalent.
02
Club / Federation
C-suite from a top-20 global sports club or governing body. Football, F1, or Olympic sports preferred.
03
Venture Capital
Active sports tech or sports-adjacent VC. Access to deal flow and portfolio companies relevant to the GSTS audience.
04
MENA Connector
Established relationships within Saudi Sports Authority, PIF, Ministry of Sport, or GCC government bodies.
05
Events Veteran
Track record producing or advising on international leadership events at 500+ attendee scale. Know the room.

Advisory board members receive founding status, permanent credit on the platform, and a seat in closed-room sessions at every GSTS event.

AI Operations

We run lean. We run smart.

GSTS operates with a small founding team amplified by purpose-built AI infrastructure. Six AI agents handle the operational work so the human team can do what AI cannot: build trust.

01
Sponsor Research Agent
Identifies, profiles, and scores potential sponsors across sports, finance, and tech sectors globally.
02
Competitive Analysis
Tracks competitor events, pricing, speaker networks, and positioning updates in real time.
03
Content Production
Weekly newsletter, speaker briefing documents, post-event reports, and thought leadership output.
04
CRM Enrichment
Keeps the GSTS contact database current: roles, org changes, decision-making authority, last touchpoint.
05
Financial Tracking
Sponsor pipeline, revenue forecasting, event P&L, and budget variance reporting.
06
Event Logistics
Speaker confirmations, venue coordination, run-of-show documents, and attendee communications.

"The team focuses on what AI cannot do: building trust. Every relationship that matters in sports was built in a room. We just make sure the right people are in it."

Tal Mor, Founder, GSTS
Saudi Vision 2030

The most important region in global sport

Saudi Arabia's investment in sport is not a phase. It is a 10-year structural transformation backed by sovereign wealth, anchored to the 2034 World Cup, and designed to make the Kingdom a permanent fixture in global sports leadership. GSTS is positioned at the center of this.

$40B
Saudi sport investment under Vision 2030
2034
FIFA World Cup, hosted by Saudi Arabia
10+
Global sport properties acquired or sponsored by PIF
1st
MENA cross-sport leadership platform, owned by GSTS
Get Involved

The conference that doesn't exist yet. Join before it does.

Founding sponsors, advisory board members, and speakers are being selected now for the April 2026 Riyadh launch.

Become a Founding Sponsor Apply for Advisory Board View Events Calendar
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